Recipes

Pick a Recipe. Skip the prompt.

A Recipe is a reusable creative setup our creators already built: the scene, the light, the framing, the mood. You choose it, add your product, generate. The creative direction is done before you start.

Start creatingBrowse the catalogue
  • Recipe cover: Fashion Portrait Sunglasses Editorial
  • Recipe cover: Everyday Jewelry Editorial
  • Recipe cover: Sandy Ring Close-Up
  • Recipe cover: Timeless Fine Jewelry
  • Recipe cover: Poolside Calm
  • Recipe cover: Mediterranean Terrace
  • Recipe cover: Coastal Sandals
  • Recipe cover: Sunlit Bikini
  • Recipe cover: Hoodie Editorial

Read like a recipe

Fixed once. Consistent every time.

Because the direction is fixed in the Recipe, two products placed in it come out as one series — the same light, the same camera, the same mood.

Recipe

Everyday Jewelry Editorial

Scene
Warm daylight, linen surface, shallow depth of field
Framing
Close, product-centred, three-quarter
Mood
Quiet editorial
Asks you for
Your product photo · a format · optionally a backdrop colour
The Everyday Jewelry Editorial Recipe with a gold ring, worn in a Paris street
Same Recipe
A bracelet generated in the same editorial direction
Another product

How it works

Browse, choose, add, generate.

  1. 01

    Browse

    Hundreds of Recipes, built by our creators, with new ones added every week. Filter by what you sell.

  2. 02

    Choose

    A cover shows exactly what you will get. Pick the scene that fits the product and the channel.

  3. 03

    Add your product

    The Recipe tells you what it needs: the product photo, sometimes a second product, a colour, a model.

  4. 04

    Generate

    Pick a format and a size. The result comes back in about a minute — and you can shoot it again from other angles.

When nothing fits

Ask for one.

Every paid plan includes a monthly allowance of Custom Recipes: you describe the look, our creators build and test the scene with your product. It then lives in your account like any other Recipe.

Custom Recipes
The product photo in the brief: a black croc-embossed duffle bag
Your product
The same duffle bag, generated in a Recipe built around it: on the tan seat of a vintage car
Same bag, its Recipe

Next

Goes with

FAQ

Questions

What is a Recipe?
A Recipe is a reusable creative setup built by our creators — the scene, the lighting, the framing, the mood and the options it supports. You choose one instead of writing a prompt. It is fixed once, so every product placed in it comes out consistent.
Do I need to write prompts?
No. A Recipe already carries the creative direction. You add your product and the few inputs the Recipe asks for — a colour, a format, a model where the Recipe supports one.
Can I request a custom Recipe?
Yes. Paid plans include a monthly allowance of Custom Recipes, built by our creators around your product and brand.

Choose a scene. The rest is done.

Start creatingBrowse the catalogue